The voyage of the Swift

An innovative collaboration with Martell for their first NFT

An innovative collaboration with Martell for their first NFT in February: The artist Jacky Tsai took the historic emblem of Martell to create "The Voyage of the Swift":  A spectacular 3D animation centered on Jacky Tsai’s dynamic, contemporary vision of the swift, the historic emblem of Maison Martell, which symbolizes its spirit of daring and freedom. A bird unlike any other, the swift spends almost its entire life in the air, barely ever touching the ground. Famed for its ability to fly far and fast, it soars over land and sea, knowing no frontiers. Demonstrating his signature bold use of color and collage, Jacky Tsai has reimagined the swift with elements drawn from Maison Martell’s rich heritage. The artist’s dynamic fusion of East and West is reflected by the fact that the swift is accompanied on its flight by animals taken from Chinese tradition, notably the tiger – a nod to the Year of the Tiger in 2022. The highest bidder will receive a piece of history, since this is the first NFT offered by Maison Martell, the oldest of the great cognac houses, founded in 1715. The NFT additionally includes six invitations to Jacky Tsai's upcoming exhibition.