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Go for Climate

type
Interactive Experience
client
Orano
date
2021-09
role
  • UX & UI design
  • Motion design
  • 3D animation
  • Development
Techs
  • WebGL

Go for Climate is an interactive experience that enables users to understand the impact of nuclear energy on the climate.

Various uses of electricity set the scene for a game where the user is able to choose among the principal energies used in the world. Through the game, the users are confronted with choices that enable him or her to understand which energies have the least impact on CO2 emissions and yet provide for the planet’s electric needs.

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WebGL-rendered 3D models represent the six types of energy and particles within the tunnel in order to offer a complete immersion when using a desktop or mobile device.
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Focus

Energy / CO2 gauge

At the end of the game, a personalized assessment explains the impacts of the user’s choices. With 55 possible results, a CO2 gauge and an energy gauge reflecting the user’s choices, the game design is updated according to whether the score is positive or negative. The user is welcome to play again to improve his or her score.

The creation of a whole world representing various modes of electricity consumption is integrated into the game’s key steps in order to add storytelling to the experience.
made by
Maxime HuygheProductionDirector
Julien Bailly Creative Director
Lara Jane LelievreExecutive Digital Producer 
Laure GenthonDigital Producer 
Sylvain ParadisCreative Lead
Matthieu MorosiUI Designer 
Alexis GalbourdinTechnical Lead
Merci MichelDeveloper
Elisa BrouetIllustrator 
Studio BenzeneVoice 
recognitions
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